What is MyBrandtag?
MyBrandtag is a plastic business card – about the size and thickness of a credit card. It is printed with the brand or company artwork/logo on one side and a unique alphanumeric code on the other.
The code provides unique access to a website where music and other content can be downloaded by the user.
What sort of content?
Music, advertisements, short films, podcasts, brand information, dates or tour information, text, stories, photos, anything!
When the user downloads the content, they are prompted to type in their postcode and gender, or other relevant details. Then they enter their email address and download the free content. The valuable demographic data is then passed onto you.
It’s that simple – a small physical card that links your brand to online content, providing an easy and effective way to measure the response to your campaign.
Why use MyBrandtag?
- Inexpensive yet extremely effective
- You collect valuable marketing data such as postcodes, date of birth, email addresses etc
- You receive regular reports with measurable results
- You create a continuing engagement and can connect to your brand’s consumers or audience long after the purchase/event
- Perfect for accessing the youth market in a digital environment
You should also know:
- MyBrandtags connect back to a landing page on your brand’s website or a widget on your home page, so your brand is always the focus.
- We provide an invisible back-end for the website, with all the logistics, technology, programming etc. You don’t have to do a thing.
- We can create as many unique MyBrandtags as you need. All you do is provide the artwork and advise us as to the content. Whether you want 500 or 500,000 - we can assist.
- Affordable for any size business, campaign or event. Note that the more MyBrandtags you order, the cheaper they become.
- We can also source the musical content for you if need be. And take care of the usually onerous task of satisfying all legal obligations and licensing requirements.
- Packages are available with backing cards, A-frame cards or lanyards too. Just tell us what you need and we’ll make it happen.
This is the branding innovation you've been looking for.
It's creative. It's fun. It's now.
And did we mention, oh so affordable.
Contact us now to discuss your ideas.
Let’s talk.